Brandi Johnson is a salon owner and hair stylist who knows that the salon experience is about so much more than hair. She caters to not only the physical needs, but also the emotional needs of her clients. Brandi prides herself on providing a personalized experience for each client, and in the highly skilled craftsmanship she brings to her work.
Her long term goals included plans to extend her team and marketing platform, and she knew she needed a compelling and unified visual identity to serve as a foundation as she builds her brand. The visual identity for Wildwood Hair Co. is clean and modern. The vine detailing in the "W" softens the logo and adds a feminine touch. Her logo also lends itself beautifully to letterpress, which perfectly reflects the craft movement that Brandi belongs to.